The Dao of Sales, or How to Sell without "Selling"

Pat Helmers is the Host of the Sales Babble Podcast. Pat is also the Founder of Habanero Media and a tech startup consultant. In this episode, Pat talks about the book he's writing called The Dao of Sales Babble and explains how, oftentimes, it's much more productive and rewarding, not to force sales. Instead, Pat argues, that we would do better trying to sincerely understand our prospect's needs, and helping them to meet those needs.

Mark and Pat also discuss opportunities for new podcasters and the benefits of hosting a niche podcast.

Sales Babble Podcast

https://www.salesbabble.com/

The Grow Fast Podcast is brought to you by memoQ RPF, the fastest, easiest, and lowest-cost way for small and medium-sized businesses to respond to RFPs, RFIs, and other import business documents.

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